We all know Fashion and the social media is growing day by day. Looking at current statistics Topshop is at it's highest compared to its two competitors/rivals H&M and Primark. With its outstanding views, like and conversations about it's latest trends, it's well known that Topshop is by far one of the biggest retailers to beat at this minute.
TOPSHOP
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| [Topshop- Instagram] |
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| [Topshop - Facebook] |
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| [Topshop - Blog - Inside Out] |
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| [Topshop - Official Twitter] |
Followers on Twitter: 811K
Followers on Instagram: 1,928,655
Likes on Facebook Page: 3,707,401
People talking about Topshop: 27,420
Every social media page, welcomes Topshop fanatics to their world, where they can hear about the latest trends and styles on Topshop and gives people a chance to join the style conversation.
H&M
[H&M - Instagram]
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| [H&M - Facebook Page] |
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| [H&M - Blog] |
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| [H&M - Twitter] |
Followers on Instagram: 1,898,382
Likes on Facebook Page: 18m
People talking about H&M: 181, 299
Compared to Topshop, H&M's way of warming in the customers is bland. Customers of course are very interested in the retailer which is reflected on the millions of likes and followers on their media pages such as Twitter and Instagram. Just one thing they lack with their audience is a keen interaction.
PRIMARK
[Primark - Instagram]
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| [Primark Facebook Page] |
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| [Primark official Twitter page] |
Followers on Instagram: 153,211
Likes on Facebook: 2,478,541
People talking about Primark: 70,431
In comparison to the other two retailers, Primark does have a popular fan base, however the only thing they lack is a shopping website where they can purchase things instantly; hassle free.
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